Download New Perspectives on Negative Campaigning: Why Attack by Alessandro Nai,Annemarie Walter PDF

By Alessandro Nai,Annemarie Walter

have you visible a political candidate fiercely attacking his opponent? certain you've gotten. Election campaigns with out assaults at the rival candidate's functionality, coverage propositions and qualities easily don't exist.

Negative campaigning makes up a considerable a part of election campaigns world wide. although seriously lined in election information, the perform is strongly disliked by way of political pundits, reporters and citizens. a few are even involved that destructive campaigning damages democracy itself.

Negative campaigning has encouraged a variety of students in contemporary a long time. yet a lot of the prevailing learn examines the phenomenon purely within the usa, and students disagree on how the perform could be outlined and measured, which has led to open-ended conclusions approximately its explanations and results.

This targeted quantity offers for the 1st time paintings reading unfavourable campaigning within the US, Europe and past. It offers systematic literature overviews and new paintings that touches upon 3 basic questions: what's adverse campaigning and will we degree it? What explanations adverse campaigning? And what are its results?

'The learn of destructive campaigning has often been approximately American elections. Refreshingly, the essays during this publication examine what occurs in different international locations. through so doing, they really provide new views and hence increase our realizing of assault politics. prompt to a person drawn to elections and campaigns.'
John G Geer, Vanderbilt collage

'Negative campaigning, the place politicians assault competitors, is a ubiquitous phenomenon, reminiscent of Trump belittling his Republican get together adversaries. Mud-slinging within the US is generally blamed for polarising occasion politics and demobilising electorate, but using this technique in other places, and its complete outcomes, stay doubtful. during this pleasant new quantity, Nai and Walter current clean facts from overseas specialists masking a variety of international locations and contexts to ascertain how damaging campaigning is healthier measured, what explains the adoption of this communications process, and what results move from this tradition. This attention-grabbing and available ebook presents a milestone in comparative communications study, settling the USA case in comparative perspective.'
Pippa Norris, John F Kennedy college of presidency, Harvard University

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